Why Should I Use WordPress?

WordPress  |  March 4, 2022   | Ashton Principe

You’ve decided it’s time to start from scratch with your website. Chances are you’ve heard of WordPress dozens of times, leaving you wondering why should I use WordPress? It is after all the world’s most popular and arguably most scalable content management system (CMS) out there.

Choosing The Wrong CMS Is Costly

Before diving further into WordPress, it’s important to discuss the benefits of some of the other main contenders in the CMS market. WordPress may not be the right choice for your business, especially if you are an enterprise business that needs an ultra lightweight solution. For instance, if you’re choosing a CMS for ecommerce then WordPress could work, but paying due diligence to platforms such as Magneto and Shopify will be worthwhile. If you’re looking for a technical CMS designed for a bespoke backend, then Joomla is a great option to consider. Have loads of data to handle and need a heavily developed backend? Take a look at Drupal.

I could go on as dozens of companies have come out with great platforms to build your website upon, but the point is WordPress isn’t the only choice out there. Many would argue that WordPress dominates the small to medium sized business market, and for good reason.

how popular is wordpress

Why Is WordPress So Great?

Popularity

Overwhelmingly, WordPress makes up just over 40% of the internet and over 60% of the CMS-based website market share as reported by w3techs.com. How WordPress achieved such a large market share is largely dependent on the open-source platform itself. Many are unaware that two forms of the CMS exist. One of which, wordpress.com is a paid DIY website builder and host that helps introductory users get started with the platform. The other and largely more popular instance is wordpress.org. This package of WordPress is free and is what most choose to base their website off of. Offering the CMS with regular updates as a free package is what has helped WordPress become so popular. Flexibility in themes, page building tools, site hosts, and much more is provided in the wordpress.org instance. 

As mentioned, WordPress is an open-source global project with hundreds of thousands of contributors building up the platform. In fact, many of the most popular content management systems are open source, however the community backing of these systems simply cannot compete with WordPress’ millions of users. Chances are, if you’re experiencing a site issue there are dozens of others who’ve had a similar problem and are more than delighted to provide a solution.

Scalability

Any company with aspirations to grow online needs to analyze the scalability of a CMS with great rigor. WordPress has developed itself to become a solid solution for most website use cases, but as a result may not provide the in-depth features that some companies need to have. Chances are if there is a decent demand for a particular integration, then a plugin developer will produce said integration. However, solutions such as these are third-party and are not maintained by WordPress themselves. Instead the authoring developer is in charge of maintaining the plugin. If your company needs to have a particular functionality that is pivotal to website success, it is well worth researching if a plugin exists, as well as the people maintaining it. In some cases, you might be best off finding a CMS that comes with said functionality built-in.

is wordpress good

Community Backing

WordPress’ community is immense. Millions of users use the platform, meaning that hundreds of thousands of specialized businesses exist to provide products and services to improve the livelihoods of site owners. If you end up choosing to switch your developer or other service provider, there’s probably another ten to fifteen great options to choose from out of your local area. WordPress’ community is one of the most convincing reasons to choose the CMS, especially for businesses who may not be as technically inclined as other CMS options demand. 

WordPress Is Not Just Blogging

Back in 2003, WordPress originally built its name by capitalizing on the internet blog market. Through providing an easy to use platform for blog owners to get started upon, WordPress quickly became known for its prestige in blogging. Businesses that did not maintain their own blog, or did not care for it to be a focal point of their site strayed away from WordPress.

Over the past nineteen years the platform has expanded its market outreach and is now a trusted solution for many small and large scale operations ranging from portfolio sites all the way to ecommerce and beyond. What that means for the average WordPress user is that exceptional blogging functionality can be implemented into a dynamic website, but by no means does blogging have to be the fulcrum.

Learn how to start a blog with WordPress.

Why Shouldn’t I Choose WordPress?

Don’t get me wrong, WordPress is outstanding. That is why I’ve spent the past six years learning and developing within the platform. Over the course of this time, I have incurred some inconveniences that are well worth factoring into your choice of CMS. 

The CMS is Aging

Given today’s technology standards, WordPress is in its senior years. Does that mean that WordPress will cease to exist soon? Based on the rate of the CMS’ recent growth it does not seem likely.

This controversy originated from the fact that WordPress is based on a relatively old programming language called PHP. Not to overstate the programming language, but more modernized server-side languages have come out in the recent decade that give PHP a run for its money. Is this a bad thing? Well, not really. A study done by w3techs concluded that 77.9% of the internet is still using PHP in some way or another. Although there may be a shift in the popularity of the language over the coming decade, it is not likely that PHP would be considered obsolete. 

There is a concern to be had If your intentions are getting into custom theme development. As mentioned, modernized server-side scripting languages such as JavaScript using Node.js or even Python may be a better alternative to learn as the industry gradually shifts away from PHP. Learning what many consider a “dying language” could seem like a waste of time if PHP does end up becoming obsolete far in the future. 

wordpress-development

Developer Experience Needs To Be Improved

This one is subjective and oddly specific, but WordPress can become a troublesome development environment.

Caching

One of the first major frustrations that needs to be addressed is site caching. Originally introduced to improve overall site performance and speed, it has become a developer’s worst nightmare. Occasionally, caching errors will occur meaning the version of the website the developer sees can barely resemble what the actual user is seeing. You’ll need to get used to consistently clearing site cache and personal web browser cache. 

Development Is Heavily Reliant on the Third Party

Realistically, the Gutenburg block editor (WordPress’s default page builder), doesn’t provide the kind of flexibility that many developers need in order to bring their designs into a functional piece of the web. Enter the wide array of themes and page builders that the WordPress community is praised for. Being that these themes and builders are developed by third party companies, they can be loaded with bugs and issues that are simply out of the control of whoever is developing your site. WordPress owes much of its success to these third party companies, but a tradeoff is made in complicating the experience of the everyday website owner.

Decided On Using WordPress?

Be sure to look into our updated WordPress checklist to assist in planning out your future site.

Talk to a WordPress Expert

Whether in the market for a WordPress website developer or inquiring for more information on the CMS itself, please do not hesitate to schedule a free consultation here.

We would love the opportunity to answer any of your questions and provide industry expertise on if WordPress is right for you.

Ashton Principe

About the author

Ashton Principe is a student and digital consultant at Renewal Digital. He is interested in copywriting, as well as WordPress design and development. He enjoys learning the industry looks forward to sharing his findings with others.

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